Most business owners think about depreciation once a year, at tax time, when it's too late to do much about it.

There are three specific places where the right approach to tax incentives can put real cash back into a business: how you depreciate what you already own, how you're rewarded for building or retrofitting energy-efficient space, and how you're compensated for the innovation work your team is already doing.

 In this session of Ask the CFO, Lowell Mora will be joined by Ben Jones of Capstan Tax Strategies to break down what he calls the "3D" approach to tax incentives: Depreciation, Design, and Development.

The conversation will explore:

• How cost segregation studies accelerate depreciation and improve cash flow for property owners
• How energy-efficient incentives like the 179D deduction and Investment Tax Credit apply to newly built or retrofitted properties
• How R&D tax credits apply to businesses doing more innovative work than they realize, not just tech companies
• Why the difference isn't the incentive itself, it's how the work is done
• Practical questions to ask before claiming any of these credits

This will be a straightforward, applied conversation for business owners, CFOs, and finance leaders who want to know what's actually available to them.

About Ben Jones

Ben Jones works with Capstan Tax Strategies, helping business owners and CPAs identify and capture tax incentives tied to cost segregation, energy efficiency, and R&D. He brings two decades of leadership experience and a practical, relationship-first approach to helping clients recoup money they've already earned but haven't yet claimed.

Connect with Ben on LinkedIn or through Capstan Tax Strategies.